Statistics Not Showing

[jdowns1]

I’ve been sending my first newsletter today, and the statistics page shows nothing sent, opened or clicked. I do see this newsletter is actively sending emails (I have received it as well). “Track clicks and message opening” for the newsletter is set to yes.

What else should I check to see my statistics?

[jdowns1]

My newsletter finished sending to all subscribers, and now my statistics page has data, but the only date on the ‘open rate’ and ‘click rate’ graphs are the day the newsletter started sending, which was two days ago.

1. Is that correct behavior that the statistics page will only show data AFTER the newsletter is completely done sending to all subscribers?
2. Why am I not seeing yesterday’s and today’s open/click stats?

[Michael]

Hello,

there could be a delay between the send of a newsletter and when statistic data will appear. If you see opens and clicks on the first day only, it may indicate that no opens and clicks were performed in the following days. This is quite normal, expecially on a small mailing list.

Michael

[jdowns1]

That can’t be right. My campaign took 36 hours to send all 2500 emails. It shows a 34% open rate, but only reporting any were opened on the first day I started sending emails, which was at 6pm the first night. All emails finished 2 days later, so the campaign took a span of 3 days to send. Yet the stats only show that emails were opened on the first day, which would have been only a 6 hour window, which was only 420 out of the complete 2500 emails sent. I do not believe 34% of the 420 emails were opened that were from the first day, and not even one email of the remaining 2080 emails that were sent on day 2 and 3 were opened during or even to this day. In fact, I have had people reply to my emails that had a timestamp after the first night, so I know they didn’t receive it until after the date that is being reported on the ‘open rate’ chart.

[Michael]

Hello,

I see your point. Can you send me a screenshot of the statistics panel please?

thanks,
Michael

[jdowns1]

https://1drv.ms/i/c/03a07beaa053af6e/EfUaeAQerBpHhw99gGlAVP4B1mNa2kiJIPRAecvrbocD7g?e=07Nzh2

[Michael]

Hello,

that is the general statistics panel, relative to all your newsletters. You need to open the newsletter specific statistic panel: go to sent newsletters list and click on the statistic icon next to the desired newsletter. Let me know if what you see there is correct.

Michael

[jdowns1]

I’ve only sent this one newsletter, so assuming the general statistics panel would suffice. But I checked the specific stats on the newsletter in question, and yes the sent count, opens/clicks ratios are the same on both stats pages.

The newsletter specific stats panel doesn’t display stats by day like the general panel does. That is what I’m asking about – the general stats panel only reports opened & clicked on day 1.

[Michael]

Hello,

the global newsletters statistics panel show the total opens for each newsletter, it doesn’t show the increment day by day. In the single newsletter statistics panel, you can see that but only with the premium Reports addon. Read more here: https://www.thenewsletterplugin.com/reports

Michael

[jdowns1]

Thanks for the explanation. As a user, I will say it’s very confusing, and straight up misleading, to have a graph on the global stats panel that says it charts openings, by day (along the x-axis on the chart) if that’s not actually what it’s showing.

https://1drv.ms/i/c/03a07beaa053af6e/EfUaeAQerBpHhw99gGlAVP4B1mNa2kiJIPRAecvrbocD7g?e=07Nzh2

[Michael]

Hello,

it says “by day” because it refers to the day when the newsletter has been sent (it helps when you have an history of sent newsletters and want to find quickly how many interactions a campaign got). But yes, I get your point and we’ll be changing that to something more precise.

Thanks for your feedback.

Michael

[Author]

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